Privacy Policy

Effective date: 31 May 2026
In short
We don't sell your data. Ever. You can export it or delete it at any time. We use trusted providers to make Fitsero work — listed in section 5.
Contents
1. Who we are2. Information we collect3. Early access list & invitations4. How we use your data5. Legal bases (GDPR)6. Service providers (sub-processors)7. International data transfers8. Data retention9. Your rights10. Security11. Children12. Changes to this policy13. Contact

1. Who we are

In short
We're the team behind Fitsero, and we're responsible for looking after your data. Questions? Email us.
Fitsero ("Fitsero", "we", "us") is an AI nutrition and meal-planning service operated by [LEGAL ENTITY], based at [REGISTERED ADDRESS]. We are the data controller responsible for your personal data. For any privacy question, contact us at [email protected].

2. Information we collect

In short
Only what we need to build your plan and run the service — your profile, what you log, and basic usage data.
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Account data: email address, name, age, and gender.
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Health and profile data: height, weight, weight goals, activity level, dietary preferences, cooking level, food allergies, and disliked ingredients. You provide this so the service can build your meal plan. Some of this is health-related data and we treat it with extra care.
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Usage data: meal plans, meal logs, plan adjustments, in-app chat messages, voice messages, and food/menu/fridge photos you upload.
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Payment data: subscription status and plan. Payments are processed by Paddle (Merchant of Record); we do not store your full card details.
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Technical and analytics data: device and browser information, approximate location derived from IP, and product-usage events collected via PostHog.

3. Early access list & invitations

In short
We keep your email, consent, place in line, and who invited you. Unconfirmed entries delete themselves; you can leave the list anytime.
When you join the early-access list we store your email address, your consent and its timestamp, your place in line, and — if a friend invited you — a reference to their invite code. To keep the list fair and block automated abuse we use Cloudflare Turnstile and we process a salted, non-reversible technical identifier derived from your IP address, kept for up to 90 days. Invite counts only update when the invited person confirms their email. If you never confirm, your entry is deleted automatically about five weeks after signup. You can ask us to remove your email from the list at any time by writing to [email protected].

4. How we use your data

In short
To build your plans, run the coaching, photo and voice features, handle billing, and keep the service working.
We use your data to: create and personalise your meal plans; operate the AI coaching, photo recognition, and voice features; process subscriptions; communicate with you about your account; improve the service; and meet legal obligations.

6. Service providers (sub-processors)

In short
We use a short list of trusted providers to run Fitsero — and we don't sell your data.
We share data only with providers that help us run Fitsero, under appropriate agreements:
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Supabase — database, authentication, and file storage.
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Paddle (Merchant of Record) — payment processing.
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Resend — transactional and account emails.
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Google (Gemini) — AI coaching, photo recognition, and embeddings.
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Groq — voice speech-to-text.
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OpenAI — voice text-to-speech.
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PostHog — product analytics.
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Vercel, Expo (EAS), and Cloudflare — hosting and infrastructure.
We do not sell your personal data.

7. International data transfers

In short
Some providers are outside the EEA, including the US. When data moves, we use safeguards like Standard Contractual Clauses.
Our providers operate partly outside the European Economic Area, including in the United States. Where data is transferred outside the EEA, we rely on appropriate safeguards such as Standard Contractual Clauses.

8. Data retention

In short
Photos auto-delete after 30 days. Account data is removed or anonymised after you close your account, unless the law requires us to keep some records.
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Uploaded food, menu, and fridge photos are automatically deleted after 30 days.
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Account and profile data are kept while your account is active and deleted (or anonymised) after account closure, unless we must retain certain records for legal reasons.

9. Your rights

In short
You can access, correct, delete, or export your data, and withdraw consent — anytime. Just ask.
Depending on where you live, you have the right to access, correct, delete, or export your data, to object to or restrict certain processing, and to withdraw consent.
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EEA / UK (GDPR): you may also lodge a complaint with your local data protection authority.
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California (CCPA/CPRA): you have the right to know what we collect, to request deletion, and to opt out of the sale or sharing of personal information — note that we do not sell personal data.
To exercise any right, contact [email protected].

10. Security

In short
Your data is encrypted, access is locked down per user, and we work to keep it safe.
We protect your data with encryption in transit and at rest, row-level database access controls so each user can only access their own data, and access restrictions on our side. No system is perfectly secure, but we work to keep your data safe.

11. Children

In short
Fitsero is for adults 18 and over. We don't knowingly collect data from anyone younger.
Fitsero is intended for users aged 18 and over. We do not knowingly collect data from anyone under 18. If we learn that we have, we will delete it.

12. Changes to this policy

In short
If this policy changes, we'll update the date and tell you about anything significant.
We may update this policy. We will post the new version with an updated effective date and, for significant changes, notify you.

13. Contact

In short
Reach us anytime at [email protected].
Questions about this policy or your data: [email protected].
Your plan adapts. You enjoy life.
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